Welcome to Equinox

An equinox in astronomy is the moment when the Sun passes over the equator.
The event occurs twice a year, around March 21 and September 23.
The word equinox derives from the Latin word for equal night ( and day)
The equinoxes are the two days each year when the middle of the Sun is an equal amount
  of time above and below the horizon for every location on Earth

Equinox, by its very origin, places equal importance to day and night, figuratively symbolic of two contrasting situations in our life, business, society, and nation and even in the natural world order.

A Balanced perspective is thus the hallmark of Equinox.